A Pinterest VA (Virtual Assistant) is a person who handles Pinterest company accounts for blogs, brands, influencers, e-commerce stores, and other businesses. It’s no joke that Pinterest virtual assistants are in high demand, with over a million bloggers and online companies in operation today. Many online company owners choose to employ virtual assistants on Pinterest to help them expand their scope.
Working from home as a Pinterest VA might be a fantastic opportunity for you if you like using the website and are good at making pins. The Pinterest VA area is certainly worth a glance if you’re brand new to providing online services or trying to add another potential in-demand service to your list of services.
It’s a competitive business that will pay you anywhere from a couple of hundred bucks more per month to a full-time salary. So, if you’re a Pinterest fan who wants to transform their hobby into a company, keep reading!
What Is a Pinterest Virtual Assistant?
A Pinterest VA is a virtual assistant that helps bloggers, designers, and companies handle their Pinterest accounts. Pinterest is a tricky beast to master, and many users would like to outsource their Pinterest projects rather than waste months learning a new tool.
Services provided by Pinterest Virtual Assistant
- Pin graphic creation
- Pin scheduling
- Participation in re-pins threads
- Joining group boards and using them statically
Why Do Businesses Need Pinterest VAs?
Pinterest has over 335 million weekly active users. According to a Pew Research Center survey, high-income families are twice as likely to use Pinterest as low-income families. For 48 % of Pinterest consumers, shopping is a top priority, and income from shopping advertising rose by 100% in 2019. Pinterest is used by 69 % of users to assist them in making purchases.
That’s why Pinterest virtual assistants are so valuable! Pinterest virtual assistants are experts in using the app to get results for their customers. They can charge hundreds of dollars to four figures a month per customer for these advanced abilities, rendering Pinterest management a lucrative industry. Businesses will get addicted to the offerings of a Pinterest VA until they begin using them.
Pinterest offers a plethora of marketing opportunities. People visit Pinterest in search of inspiration and thoughts, and many of them even intend to buy. This marketing opportunity is beneficial to all types of businesses. Let’s take a peek at those Pinterest stats and see what kind of potential exists for company owners:
But here’s the thing: many small business owners don’t have the patience or resources to manage a successful Pinterest strategy. They need somebody that can make eye-catching pins, use Tailwind, run Promoted Pins (Pinterest’s equivalent of paying ads), and deal with the Pinterest algorithm. A business owner may employ a Pinterest VA to save time and resources, which equates to revenue for the business owner. The return on investment will be even better.
What Do Pinterest VAs Do? Services to Offer as A Pinterest VA
Pinterest robotic assistants are in charge of developing and implementing a client’s communications plan. When it comes to utilities, you can deliver many of them as a Pinterest VA, but three of the most relevant (and in-demand) are pin scheduling, pin construction, and account audits.
Services offered by Pinterest VA
- Designing eye-catching pins
- Promoting Pins
- Creating Boards
- Maximizing Pinterest SEO
- Using Tailwinds Tribes
- Running Promoter Pins
- Scheduling Pins with Tailwind
- Understanding Pinterest Analytics
Critical Pinterest VA function
Pin Scheduling
Pin schedule management is a beneficial service. It’s not enough for Pinterest VAs to simply pin a few random Pins here and there; they must create a pinning routine, follow Pinterest best practices, track analytics, and make changes as needed.
Pin Design
Designing pins is indeed a very useful service. It used to be acceptable to plan the same Pin template on Pinterest several times. On the other hand, Pinterest now prefers “fresh content,” which means brand new Pin design.
Pinterest VAs will help brands get new eyes on old content by designing new Pin templates for them on image development sites like Canva.
Buyable Pins
Buyable Pins, also known as buy-the-look pins, have connections connected to various things in the pin, allowing users to see the price and shop from the pin. You’d better be making Buyable Pins if you were in charge of a Pinterest account for an online or brick-and-mortar boutique.
Pins for Blogs
A VA pins each blog post and schedules them, updates them as needed, and so on. For bloggers and other web content producers, Pinterest can be a great source of traffic. It’s critical to have someone who can make pins and handle their placement on the platform.
Account Audit
Businesses who attempt to do it alone on Pinterest always make a mess of their Pinterest profile. They have positive ideas, but they don’t have time to better handle their Pinterest profile when busy with too many hats.
As a result, you have a Pinterest profile that needs to be audited by a Pinterest VA! Account audits help regain control of a profile and position it to earn further shares, saves, and clicks.
#1 Pinterest Smart Feed
Pinterest’s algorithm is called Smart Feed, and it rates pins based on popularity and other factors. In layman’s words, Smart Feed determines which search results appear first. Every Pinterest VA will be expected to know how to use Smart Feed.
Let’s say one of the virtual assistant clients offers party supplies. They need to customize their pins with search keywords to help them rate and drive traffic to their website. Your client’s pin will appear when a Pinterest person looks for “2nd birthday party ideas for toddlers.”
#2 Staying up-to-date
Technology is known for its notorious behavior. Platforms alter algorithms and policies, as well as install and remove functions. A successful Pinterest VA will keep on top of those updates and adhere to the rules at all times.
Pinterest VAs understand how to reveal partnerships with advertisers, how to avoid shortening or masking partner ties, how to reach consumers in non-insensitive ways, and so on. Pinterest has seen many updates over the years, and you must remain current if you want your client’s company to thrive amid the changes.
Consider how Pinterest has reacted to Amazon partner connections. Pinterest used to allow them, then stopped, then started again, and now it’s uncertain. Okay, they’re authorized for EU affiliates as of 2021, but it’s unclear for US affiliates.
A Pinterest virtual assistant can keep track of those back-and-forth updates to ensure that their clients aren’t breaking any laws that might result in them being thrown off the web.
Qualities Pinterest VA Must Have
First and foremost, you would adore Pinterest! Fortunately, Pinterest is such a fun site that it’s simple to fall in love with everything it has to give. Following that, you should be someone who enjoys learning new stuff.
While being a Pinterest VA isn’t tricky, it does necessitate the acquisition of a few new skills and the application of some initiative. You can also be a goal-oriented person who loves achieving the objectives you set for yourself.
Attitude
Examine their ability to devote time and resources to be the virtual assistant. People who work in the virtual world are essentially freelancers, something you should be aware of.
This implies that you will not be their sole customer. Find out how he or she can handle time to meet your project’s needs while maintaining high quality and meeting deadlines.
Communication
In a successful corporate relationship, the opportunity to collaborate is consistently underestimated. Effective communication is more than simply having good English writing and speech skills. You should think about how the candidate communicates his or her letter.
When interviewing people from distant areas, keep cultural nuances in mind, and the meaning of the message can differ. You must also ensure that your candidate is reachable through different modes of communication.
Personality
You must strongly understand the interpersonal dimension of your applicant in addition to the technological and fundamental competencies. Did you find any possible red flags during the certification process that could lead to a strained relationship? It’s important to remember that you should be excited to partner with the applicant you recruit.
How to Become a Pinterest VA?
A passion for Pinterest is needed, but simply liking it will not result in paying clients. You must understand how to start a company, the ins, and outs of the service offer, how to pitch and land customers, how to deal with clients, design pins, and much more.
Where to Learn From? Courses, Blogs?
Thankfully, a software called Become a Pinterest VA TODAY delves into all of this. It takes you step-by-step through the process of starting a Pinterest VA venture, so there’s no guesswork involved.
You’ll learn how to conduct Pinterest services, set up your service packages and prices, pitch potential clients effectively, and everything else you need to know to start a profitable Pinterest VA company.
You’ll get your fun new venture started on the right foot if you use a rock-solid application to help you launch it. If you’re comfortable with the app and enjoy using it, being a Pinterest virtual assistant can be a very enjoyable side hustle. And if you don’t spend your days pinning, it’s always a fun board to work on.
Check out Kirstin Larsen’s course ‘Becoming a Pinterest VA Today’ for a simple way to get started. Her course will teach you everything you need to know about being a Pinterest VA and earning an additional $1,000-$2,000 per month.
The course also provides technical instruction and discusses advanced subjects such as how to use Promoted Pins. Invoice models and a guided workbook are among the extras.
- Pinterest best practices
- Pinterest basics
- Prepping client accounts
- Maximizing Smart Feed
- Pin design
- Pinterest traffic
VA Ninja is a comprehensive framework for someone looking to start their own Pinterest virtual assistant company. I appreciate how advanced this course is. Several virtual assistant courses teach you how to become a general virtual assistant, but VA Ninja specializes in Pinterest virtual assistant instruction.
Megan also offers a robust Pinterest education by bundling her courses together. You should take her Pinterest Ninja course combined with the VA Ninja course even though you aren’t a true Pinterest expert yet. When you merge these two services, you’ll be secure and prepared when you get your first customer, who could come sooner rather than later!
How to Find Clients/ Approach Clients?
The Pinterest Post Community
This culture and software provided me with my very first Pinterest client. I had my first customer for USD 600 a month within weeks of switching from Virtual Assistant to Pinterest VA! This community’s Pinterest client leads are of excellent consistency.
These are people who are ACTIVELY searching for a Pinterest VA and understand how Pinterest can help them develop their company.
I’ve been a member for a long time and want to remain one. The client leads are essential and well worth the investment, but the group atmosphere is the cherry on top.
Sending Cold Pitch Emails
There may be a couple of no’s, so this approach encourages you to contact companies with who you choose to deal. The kinds of companies that make you proud! Are you a vegetarian or vegan? Find any food blogs to contact and tell them how much you love their blog and recipes. When looking for companies to contact, focus on your passions and hobbies.
THEY WORK – by sending cold pitch emails after discovering their website or company, I’ve acquired many clients and developed relationships. I’ll give them an email letting them know how I can support them if I like their vibe and material but find their Pinterest presence is missing or non-existent.
Facebook Groups
Facebook Groups can be a perfect way to meet new people on Pinterest. But don’t enter a party solely to find customers! First and foremost, you must communicate, create relationships, and add value.
On Facebook, where do your ideal clients hang out? Join and participate in the communities they are a part of. Demonstrate the value of Pinterest without being pushy or salesy.
Referrals
The best kind of suggestion is one that comes from a friend. If you’ve established a customer base, you can still ask them to recommend you to someone else to support you.
That’s why, when it comes to Pinterest, it’s critical to maintain excellent customer contact and assist them in achieving their objectives. Clients will tell them to you if you deliver! You might also inquire if they know about someone involved in your services after working for them for a while.
Building partnerships with other service providers is another excellent way referral will benefit you. I see work listed in Facebook Groups that I tag my friends in all the time that sell certain kinds of services, and it’s just a cool thing to do, and if they see one for Pinterest, they might return the favor.
Content Marketing
Offering a freebie to your target demographic in exchange for their email address is an excellent way to establish a friendship and cultivate your audience. I developed a Pinterest SEO Guide and a wedding photographer client welcome package design for my target markets.
I initially targeted wedding photographers as my target demographic, so making something specifically for them was critical to sign up for my email list. Content marketing is an excellent way to expand your audience and create an email list of future customers.
Services to Offer as A Pinterest VA
Pin scheduling
Pin schedule management is a beneficial service. It’s not enough for Pinterest VAs to simply pin a few random Pins here and there; they must create a pinning routine, follow Pinterest best practices, track analytics, and make changes as needed.
Pin design
Designing pins is indeed a very useful service. It used to be acceptable to plan the same Pin template on Pinterest several times. On the other hand, Pinterest now prefers “fresh content,” which means brand new Pin designs.
Account audit
Businesses who attempt to do it alone on Pinterest always make a mess of their Pinterest profile. They have positive ideas, but they don’t have time to better handle their Pinterest profile better when busy with too many hats.
Location Independent?
You can work from anywhere in the world as a Pinterest VA, set your hours, and pick which clients you want to work with. A virtual assistant (VA) is a freelancer who works as an unpaid for-hire specialist who does a variety of roles and resources for company owners or bloggers who are overburdened and need to assign those tasks.
Pros and Cons of Becoming a Pinterest VA
Pros
Work from Home
Working as a Pinterest VA will provide you with a slew of life-changing opportunities. Many people want to be stay-at-home moms or dads, but they still want to support their families financially. Working as a Pinterest virtual assistant from home might be the ideal job for you.
Freedom
Act for who you choose, what you want, and when you choose instead of a 9-5 career. Work according to your calendar, take time out anytime you need it, and cope with crises without dealing with your manager.
Money
You can make enough money to avoid living paycheck to paycheck, pay off loans quicker, fly more, and save more money if you work hard enough. It’s really that many people consider Pinterest to be just another social media platform.
That is, however, gradually evolving. Although it has some features similar to Facebook or Instagram, it also has several features similar to Google.
Cons
Since it is a client-based career, you must choose the right clients to be well compensated. It can be daunting to find the first customers. This is valid for most VA workers, but once you accumulate experience and get better at the job, you will not need to look back.
Open Questions (FAQs)
How much do Pinterest VA Earn?
You should hope to earn $15 per hour as a new Pinterest VA. Depending on their abilities and expertise level, most Pinterest virtual assistants charge between $30 and $50 per hour. However, some Pinterest virtual assistants earn between $50 and $100 per hour.
What sets you apart in terms of compensation is your experience. You’ll have the expertise and social evidence to order higher prices after you’ve been employed as a VA for a while and have a clear track record for your customers.
Is Pinterest VA Work Legit?
Yes, Virtual Assistant Jobs on Pinterest Are Not a Scam. If you’ve ever considered being a virtual assistant (even a Pinterest virtual assistant), now is the moment. You’re familiar with how different careers, patterns, and theories affect you. You are more likely to reap from the first wave if you catch it.
Of course, becoming a virtual assistant isn’t the first round, but Pinterest is on the way, and it’ll be the next big thing. Pinterest, on the other hand, seems to have been around for quite some time. It did, but it did so in a different way.
Conclusion
Acting as a Pinterest boss is a great side hustle if you like Pinterest and want to earn an additional $500-$2,000 per month. It’s very versatile, allows you to work from home, and pays well. I hope you’re excited about the possibilities as a Pinterest VA after reading this tutorial! This is a great area to explore if you want to develop new talent to help you make extra money.
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